Sector News

Laird Superfood begins search for new CEO

August 13, 2021
Consumer Packaged Goods

Plant-based superfood company Laird Superfood has announced that Paul Hodge will step down from his role as president and CEO, and transition to a non-executive position once a successor has been named.

Laird’s board of directors has already commenced the search for Hodge’s replacement, and they are seeking someone with experience in scaling consumer packaged goods (CPG).

“It has been a privilege to lead this company for the past six years and I’m extremely proud of all we’ve accomplished together,” said Hodge. “In a short period of time, we’ve gone from ideation to creating a leading consumer brand and dominant omnichannel platform while staying true to our values around high-quality, natural ingredients and sustainability.

“My deep passion for this Company is widely known as is my commitment to its long-term success for all stakeholders. As a large shareholder myself, I recognise the benefit that complementary platform expertise would bring to accelerating growth on the path to becoming the multi-billion dollar business to which we aspire.”

He continued: “So the search is underway for a person who shares our passion, vision and values for the Laird Superfood brand along with possessing other key attributes including large CPG experience. I thank you all for your support. The next chapter of growth for Laird Superfood is underway, it’s going to be an exciting journey.”

Geoffrey Barker, chairman of the board of directors added: “We are grateful for Paul’s vision in inventing and building the Laird Superfood brand from the ground up, and his leadership throughout a period of rapid growth. He and his team have created significant value for our customers and shareholders.”

“On behalf of the entire Board, I want to thank Paul for his efforts in making Laird Superfood the unique, dynamic company it is today, well-positioned for substantial long-term growth. Paul will remain a valued member of the company’s board of directors and we look forward to continuing our work together.”

By Sian Yates

Source: foodbev.com

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