Are consumer demands around sustainability changing the way that the food and beverage industry operates? Research from world leading food processing and packaging solutions company Tetra Pak reveals that consumers are demanding a reduction in plastic packaging – and business leaders are responding.
“The food and beverage industry is at a critical moment, rethinking its way of doing business to help address the climate emergency and dealing with the inevitable impact this has on their operations and solutions,” explains Gilles Tisserand, Vice President Climate & Biodiversity, Tetra Pak.
“They are looking to suppliers to help them thrive in an increasingly competitive market and we remain committed to playing our part, keeping the innovation engine running to develop new research, collaborative ecosystems and product offering.”
Half of businesses surveyed cite consumer demand as the main catalyst behind implementing new sustainable solutions within the manufacturing and processing arena – with 74% of consumers intention to buy increasing if the brand talks about environmental topics and 42% believing that an “environmentally sound package” justifies a higher price, it makes sense.
Tetra Pak’s sustainability strategy
Headquartered in Switzerland and founded in 1951, Tetra Pak’s safe, innovative and environmentally sound products meet the needs of hundreds of millions of people in more than 160 countries every day. The company employs more than 23,000 employees around the world to provide food packaging and processing services.
Tetra Pak takes an integrated view on sustainability and has eight focus areas:
“At Tetra Pak, our innovation pathway is driven by renewability and recyclability, ensuring the decarbonisation and circularity of materials and addressing the need for sustainable food packaging,” says Gilles.
“Findings such as the fact that cartons are considered by consumers to be the most ‘environmentally sound’ beverage package, while plastic is considered the least, are a testament that we are on the right path. You only need to look at the fact that we sold 46% more packages made with plant-based polymers in 2023 compared to 2021 to see that the industry is committed to change.”
By Charlie King
Source: sustainabilitymag.com
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