Unilever has agreed to buy Betty Ice, the largest ice cream brand in Romania, as the consumer goods giant bulks up what is already the world’s largest ice cream business.
This is the latest in a string of ice cream deals, which includes Talenti Gelato in 2014 and Grom in 2015.
Unilever, maker of Wall’s and Ben Jerry’s ice cream, saw its ice cream business in the United States suffer in 2017 from start-up Halo Top, which took market share with its low-calorie offering.
It did not disclose terms of the deal.
By Martinne Geller
Source: Reuters
Danone has appointed Carla Hilhorst to the newly created position of senior vice president of research and innovation categories and zones, as the company looks to make science the heart of its business. Hilhorst, who brings over 30 years of experience in research and innovation, will report directly to Isabelle Esser, Danone’s chief research, innovation, quality and food safety officer.
The move, part of Pernod Ricard’s strategy to enhance its premiumisation efforts, will allow the company to focus more resources on its portfolio of premium international spirits and champagne brands that drive the growth of its business. This decision aligns with the company’s commitment to delivering sustainable value for shareholders, employees, clients and partners.
Schai – who is the current CEO of Swiss chocolate company Lindt & Sprüngli’s Australian operation – has previously worked with Aryzta from 2015-2018, where he served in roles including managing director for Asia Pacific and global strategic business lead (McDonald’s). The fast-food giant McDonald’s is one of Aryzta’s significant clients.
