Unilever has agreed to buy Betty Ice, the largest ice cream brand in Romania, as the consumer goods giant bulks up what is already the world’s largest ice cream business.
This is the latest in a string of ice cream deals, which includes Talenti Gelato in 2014 and Grom in 2015.
Unilever, maker of Wall’s and Ben Jerry’s ice cream, saw its ice cream business in the United States suffer in 2017 from start-up Halo Top, which took market share with its low-calorie offering.
It did not disclose terms of the deal.
By Martinne Geller
The Coca-Cola Co. has promoted Evguenia (Jeny) Stoichkova to president of global ventures, effective Jan. 1, 2023. Ms. Stoichkova joined Coca-Cola Bulgaria in 2004 and was most recently the president of the company’s Eurasia & Middle East division, a role she has held since 2021.
US-based Perfect Day, is partnering with Onego Bio, which specializes in creating animal-free eggs, aiming to accelerate the timeline to bring the eggs to the market. The business, with the use of its technology, plans to commercialize animal-free ovalbumin, the most abundant egg white protein extracted through precision fermentation.
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