Nespresso has promoted its chief brand officer, Anna Lundstrom, to CEO for the UK and Republic of Ireland (ROI).
Lundstrom succeeds Guillaume Chesneau, who has been appointed as business executive officer of Nespresso France.
Lundstrom has worked at Nespresso for 12 years, first joining as brand PR manager, before becoming the company’s chief brand officer in 2020.
Lundstrom said: “It has been a privilege to lead Nespresso’s brand strategy over the past two years, bringing creative platforms to life and delivering new experiences for Nespresso customers to enjoy, and now I am delighted to take on this new role”.
“The UK and ROI are home to dynamic and fast-paced coffee scenes, shaped by exciting new trends and opportunities. I’m looking forward to this new chapter at Nespresso, as the business continues to innovate and evolve to meet the needs of our customers, and deliver the high-quality, sustainable coffee experiences we are renowned for.”
By Rafaela Sousa
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