Sector News

Barry Callebaut set to acquire ingredients division of Gertrude Hawk Chocolates

September 7, 2017
Consumer Packaged Goods

Barry Callebaut has signed an agreement to acquire the ingredients division of Gertrude Hawk Chocolates. This acquisition will strategically expand Barry Callebaut’s Specialties & Decorations business, in particular in North America.

Gertrude Hawk Ingredients has grown to become the largest division of Gertrude Hawk Chocolates, a family-owned US company. By creating new and innovative technology and processes to make ice cream and baking inclusions, Gertrude Hawk Ingredients has become a leader in the ingredients market with specialized capabilities and has created lasting partnerships with customers.

Many of its ingredients and contract manufacturing products can be found in US brands and stores across the country. With the acquisition of Gertrude Hawk Ingredients, Barry Callebaut will further extend its leading role in decoration and inclusion products for Food Manufacturers, particularly in the North American market. It will allow Barry Callebaut to expand its portfolio with new technologies for shell molding, panning, and enrobing, and also with solutions for shaped inclusions and peanut butter chips, a very popular product in North America. Together with the recently announced acquisition of D’Orsogna Dolciaria in Europe, this acquisition underlines Barry Callebaut’s strategic efforts to grow in the value-added Specialties & Decorations business, which serves both Food Manufacturers and Gourmet customers seeking differentiation, premiumization and personalization.

The sales volume of Gertrude Hawk Ingredients in 2016/17 was around 13,000 tonnes, with sales revenues of approx. €70 million (US$83 million). Gertrude Hawk Chocolates was founded by Gertrude Hawk in 1936 in Scranton, Pennsylvania. The Ingredients division has a state-of-the-art facility in Scranton, Pennsylvania and employs around 370 people.

Antoine de Saint-Affrique, CEO of Barry Callebaut, said: “We continue to consistently execute our “smart growth” strategy by growing our value-added Specialties & Decorations business. Gertrude Hawk Ingredients adds new capabilities, technologies and skilled employees who we are happy to welcome to the Barry Callebaut family. The acquisition allows us to expand our product portfolio into new markets, and offer an even wider range of products and services than before. Gertrude Hawk Ingredients will play a cornerstone role in our Specialty & Decorations business and we intend to further build on their team and their capabilities.”

Dave Hawk, Chairman of Gertrude Hawk Chocolates, said: “Barry Callebaut has at its fingertips everything needed to continue the growth of the business, including a seasoned, highly respected sales force that calls on virtually every baker and ice cream maker of any size around the world. Also from a community perspective, this is a dream come true. We have the opportunity to bring a world renowned, state-of-the-art chocolate manufacturer to the Scranton area. How often does that happen?”

The transaction is subject to regulatory approval. The closing of the transaction is expected to occur in October 2017.

The parties have agreed not to disclose any financial details of the transaction.

Earlier this week the company launched the fourth category in chocolate: Ruby chocolate, you can read the full story here.

Source: Food Ingredients First

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