Paulig Group has appointed Rolf Ladau as new CEO and President as of 1 June 2018. Ladau is currently Managing Director of Fazer Confectionery within the Fazer Group.
Rolf Ladau, has an extensive marketing and business experience from some of the leading international FMCG companies in the world. Before his current position as Managing Director of Fazer Confectionery, he worked for more than seven years in leading international marketing and commercial positions within the Coca-Cola Company. Prior to this he has also worked for Procter&Gamble, Gillette, the Kellogg´s Company and Unilever. Ladau will be based at Paulig Group headquarters in Helsinki. He has studied Business Administration at the Turku School of Economics. During his career he has lived and worked in six different countries spanning Europe and North-America.
“We are pleased that one of Finland’s most internationally experienced FMCG leaders will join Paulig Group, as the CEO and President. With the recruitment of Rolf Ladau, we have secured an international profile, with solid knowledge of the Industry, to realize the strategic ambitions of the Paulig Group. We also highly appreciate his knowledge from multinational companies combined with the experience of working in a family-owned group”, says Mikael Aru , Chairman of the Paulig Group Board of Directors.
“I have always been drawn to brands that have a sense of purpose and a clear role in the consumers’ lives. In my mind the brand portfolio of Paulig Group responds to what consumers are increasingly looking for both today and in the future. This makes the role very interesting and I’m looking forward to a joint journey with the management team and all the employees to develop this company further”, Rolf Ladau says.
Paulig Group has operations in 13 Northern European countries, and its products and services are sold in more than 40 countries. The group has four divisions: Coffee, World Foods & Flavouring, Snack Food and Naturally Healthy Food. The core of the company is built around the curiosity to explore great taste. Paulig Group’s portfolio includes brands such as Paulig, Santa Maria, Risenta and Poco Loco. In 2016 the company acquired 51% of the shares in Gold&Green Foods Oy with the new food technology innovation Gold&Green Pulled Oats.
Until Rolf Ladau assumes the position as CEO, Tina Andersson will continue as the Acting CEO of Paulig Group. As from the beginning of June 2018, she will focus on her role as the Senior Vice President of the group’s Strategy&Growth function, to which she was appointed in August 2016.
”In her role as responsible for the company’s strategy and growth development Tina Andersson has successfully, together with the management team, designed the group’s strategy and future objectives. This is an area with continued strong focus within the group and we are pleased to know that she soon again will be able to full-heartedly concentrate on this interesting and challenging area of the business”, Mikael Aru concludes.
Source: Paulig Group
A new wave of brands is emerging that promotes indulgence and rejects the notion of sacrifice. Low-maintenance “hangover” beauty products are designed to address the effects of late nights and partying without judgment or hassle, and even include cosmetics that are formulated in a way that means you can fall asleep in your makeup without feeling guilty.
The pilot will allow the company to scale circular packaging in about 18 markets over the next three years, an approach that jumps on the success of similar efforts in the company’s Indonesia ecoSPIRITS program, which launched in 2022 and is active in 38 bars.
Unilever’s focus on purpose across its brands has been a source of criticism from some of its investors. Its new CEO Hein Schumacher says the company now recognises there are some brands where the concept is simply not relevant.
