Sector News

Jack Link’s targeting European expansion with ‘major UK facility’

September 21, 2017
Food & Drink

US meat snack producer Jack Link’s is planning to increase its production capacity with a major new facility in the UK, in order to achieve its aggressive European growth plans.

The company, which makes Jack Link’s jerky and Peperami, is the largest beef jerky brand in the UK – itself the world’s largest market for meat snacks. It is now aiming to build on its recent performance in continental Europe, following successive years of double-digit growth in the jerky category.

Jack Link’s told FoodBev it was “actively exploring a number of options for investment in the UK, including funding a new greenfield production site, acquisition, and working with another production partner to maximise the worldwide trend for protein snacks”.

Any new production plant in the UK would enable the brand to build a strong competitive advantage and meet its long-term growth projections.

Jan Pieter Schretlen, managing director of Jack Link’s in Europe, the Middle East and Africa, said: “Whilst jerky is a relatively new sub-category of meat snacks in Europe, it is growing rapidly. Sales of our Jack Link’s jerky have more than doubled in the past few years, driven by strong customer demand.

“Protein snacks such as jerky, biltong and salami sticks have a bright future, as millennials and centennials move into high-protein, low-carb snacks as part of a healthy lifestyle.

“Jack Link’s already operates a world-class production site in Ansbach, Germany, producing meat snacks for market-leading brands BiFi in continental Europe and Peperami in the UK. The meat snacking category is predicted to continue accelerating and our plans to invest in the UK will broaden our European production footprint and secure our long-term position as the market leader in jerky and biltong.”


comments closed

Related News

January 22, 2023

Danone unveils plan to cut methane emissions

Food & Drink

The company expects to eliminate 1.2 billion tons carbon dioxide equivalent of methane emissions by the end of the decade. The company says that it already reduced its methane emissions by around 14% between 2018 and 2020.

January 22, 2023

US researchers land US$2.4M to turn food waste into “affordable” bioplastics

Food & Drink

The “first-of-its-kind” pilot project will develop and demonstrate an affordable modular bioprocessing system to produce biodegradable bioplastics from food waste diverted from landfills. The three-year grant will test the scalability and feasibility of the conversion on a national and global scale.

January 22, 2023

Arkeon partners with ICL to transform CO2 into proteins

Food & Drink

Arkeon is allying with specialty mineral giant ICL to support the scaling of its fermentation bioprocess that converts CO2 into the 20 proteinogenic essential amino acids needed in human nutrition. The process, hailed as carbon negative, is based on the use of archaea, a group of microorganisms that naturally feeds off the greenhouse gas.

How can we help you?

We're easy to reach