Sector News

Danish Crown Group acquires pepperoni producer DK Foods

March 20, 2018
Food & Drink

Danish Crown has expanded its pizza topping portfolio with the acquisition of Danish pepperoni producer DK Foods.

DK Foods will join Danish Crown’s subsidiary the Tulip Food Company – which produces a wide range of pizza toppings, snacks and canned foods – as an independent unit.

The acquisition will drastically increase the production capacity of Tulip, according to the company.

Danish Crown is aiming to establish itself as the leading pizza toppings manufacturer in Europe, and the company claims this acquisition will prove an integral part of this strategy.

Jais Valeur, group CEO of Danish Crown said: “DK Foods presents an opportunity to intensify our group’s strategic focus on pizza toppings by becoming the market leader in pepperoni.

“The pizza market is growing globally, and we see considerable potential in DK-Foods. We’ll be able to process a larger proportion of our own raw materials, thereby boosting our growth and earnings potential for the benefit of our owners – the Danish farmers.”

DK Foods executives Per Fischer Larsen and Steffen Ramsgaard will retain their positions on the DK Foods board, and they added: “We’re both delighted and proud that DK Foods is now becoming a part of the Danish Crown group, which, like us, has ambitious plans for the pepperoni category.

“Over the past 15 years, we have evolved from being a niche producer into a very significant market player, and as part of Danish Crown, we see new and great opportunities for continuing this positive growth.

“We’ll be strengthened through the upstream integration of raw materials and given the group’s ambition of becoming a leading player in the wider toppings category, we’ll become an even stronger partner for both our current and future customers.”

Source: FoodBev

comments closed

Related News

October 2, 2022

Drinktec 2022: In review

Food & Drink

In the lead-up to the world-famous Oktoberfest – which celebrates Bavarian tradition, beer and the festival spirit – Munich was already buzzing with activity by the time the doors opened to Drinktec 2022 on 12-16 September. The atmosphere was lively, with approximately 50,000 visitors from 169 countries in attendance.

October 2, 2022

Alan Jope to step down as Unilever CEO

Food & Drink

Unilever has announced CEO Alan Jope’s decision to retire from the company at the end of 2023, after five years at the helm. The announcement comes less than a year after a failed attempt by Unilever to buy GlaxoSmithKline’s consumer healthcare business and just months after activist investor Nelson Peltz joined the company’s board.

October 2, 2022

Lakeland Dairies names Colin Kelly as next group CEO

Food & Drink

Lakeland Dairies has announced that Colin Kelly will assume the role of group CEO following the retirement of Michael Hanley at the end of the year. Kelly will take up the position in January 2023, while Hanley will step down in December this year.