Sector News

AB InBev acquires stake in RateBeer.com

June 12, 2017
Food & Drink

The famous beer platform RateBeer.com, which publishes annual lists of the best beers and breweries, is now partly owned by AB InBev. This does not sit well with a number of smaller companies.

Deal raises eyebrows
The world’s largest beer brewer bought a minority stake in RateBeer.com through its investment firm ZX Ventures after an alleged eight months of negotiations. Apparently, the transaction took place last October, but remained under wraps until now. It is not clear how much AB InBev paid for the deal.

When the news was revealed on several American news sites several days ago, plenty of people raised their eyebrows. Particularly smaller breweries, which may own their fame to the popular website’s ratings, were not very pleased.

CEO Joe Tucker quickly responded to clarify why he chose ZX Ventures. “Their comfort with technology, existing tech resources, beer loving culture, enthusiasm and respect for the community, an understanding of varied beer cultures globally, the stability of their company and dedication to preserving our independence made ZX the very best fit”, he wrote. “I know this is surprising to many out there, but I’m confident I made the best possible decision.”

Not everyone agrees: the website’s members have asked critical questions about the Belgian-Brazilian brewer’s influence and several smaller breweries have already asked RateBeer.com to remove their beers from the site. According to business paper De Tijd, Brussels-based beer brewer Cantillon also asked the site to do that.

By Karin Bosteels

Source: Retail Detail

comments closed

Related News

February 4, 2023

Unilever names FrieslandCampina’s Hein Schumacher as next CEO

Food & Drink

Schumacher will replace Alan Jope, who announced his decision to retire last September, less than a year after a failed attempt by Unilever to buy GlaxoSmithKline’s consumer healthcare business and just months after activist investor Nelson Peltz joined the company’s board.

February 4, 2023

Tetra Pak execs flag plant-based ice cream development hurdles as indulgent offerings expand

Food & Drink

Globally, plant-based ice creams have doubled their share of the market over the last five years, according to Tetra Pack. Pea protein and coconut milk are leading the way, but Tetra Pak cites data showing that oat-based ice cream launches have doubled in the previous year.

February 4, 2023

Examining the meaning of eco-labels: Is it time for mandated methodology?

Food & Drink

A myriad of so-called eco-labels are being rolled out across various F&B products, but with no gold standard or strict rules governing precisely what the logos mean and what methodology is behind them, concerns are growing that they will confuse consumers and ultimately be counterproductive.

How can we help you?

We're easy to reach