PepsiCo is planning to acquire packaged food business Siete Foods in a US$1.2 billion deal to “bring a rich, new aspect” to its portfolio. The move will add Mexican-American foods like tortillas, salsas, seasonings, sauces, cookies and snacks to PepsiCo’s range of products.
The development comes as PepsiCo upgrades its facilities to introduce healthier snacks with chickpeas, which are classified as non-HFSS (high in fat, sugar and salt).
“Siete was created ten years ago to make heritage-inspired, Mexican-American food more widely available,” says Miguel Garza, CEO and co-founder of Siete Foods, which sells products in grocery stores, club stores and organic food retailers primarily across the US.
“We hope this next chapter for Siete serves as inspiration for other Latino businesses, showing that it’s possible to build a thriving brand that honors our heritage and celebrates our culture.”
The transaction depends on customary closing conditions, including regulatory approval and is expected to close in the first half of 2025.
Rise of healthy snacking
Consumers seek a balance between taste and nutrition and often choose snacks they perceive as healthier, such as snacks with high protein claims and plant-based ingredients, Ingredion previously told Food Ingredients First. Nearly 63% of consumers opt for snacks made with premium ingredients and 69% choose delicious and healthy variants.
Notably, consumers increasingly prefer clean label and healthier options, with a 23% increase in rice-based snacks launches and a 24% increase in vegetable-based snacks, indicates Innova Market Insights data from its Top 10 Trends 2024 report. Additionally, snack launches containing seaweed grew by 22%.
Siete Foods’ products target healthy snacking and are formulated to align with dietary needs and preferences. They include grain-free tortillas, enchilada sauces, taco seasonings, botana sauces, Mexican cookies, vegan beans, grain-free puffs and salsas.
Besides Siete Foods, PepsiCo previously focused on healthy snacking by partnering with Beyond Meat to manufacture plant-based snacks and beverages and acquiring plant-based snack manufacturer Health Warrior in 2018.
In other major snack industry updates, Mars announced it will acquire Kellanova in a US$35.9 billion deal which is expected to unite the two snacking giants.
Source: foodingredientsfirst.com
Diageo has today (10 November 2025) announced the appointment of Dave Lewis to the role of CEO and executive director, effective 1 January 2026. Lewis steps into the role following the departure of former CEO Debra Crew, who stepped down in July. Nik Jhangiani, the company’s chief financial officer, has been serving as interim CEO since.
Before joining TBG, Chibe served as CEO of Pabst Brewing Company. His previous roles include president and CEO of Ferrero North America, US chief marketing officer at Anheuser-Busch InBev and senior leadership positions at Wrigley.
Located in Southern Minas Gerais, the brewery aims to enhance the company’s supply chain by bringing production closer to key consumer hubs in Brazil’s Southeast region. With an initial capacity of up to five hectolitres per year, the plant will produce Heineken and Amstel products – both 100% pure malt brands.
