Sector News

The keys to scaling digital value

March 31, 2022
Borderless Future

As any CxO will tell you, pilots are easy but scaling up is hard. It’s true for all types of transformation—digital, agile, technology, or data. Pilots produce great initial results, but efforts to move those results into the market or embed them across an organization often fall short.

Only digital solutions that scale can generate significant value, and the ability to scale digital solutions at speed differentiates companies that realize value from their digital transformations from those that do not. The urgency of successfully scaling rises in times of business volatility or economic turbulence. Companies that scale digital solutions drive near-term gains in revenue, cost, and speed—and increase long-term resilience. Our latest research into digital scaling and enablement found that digital leaders are much more likely to navigate successfully through crises and emerge stronger. For example, over the past two years of the pandemic, digital leaders gained 5 percentage points (pp) or more of market share and over 5% more market capitalization than their peers. A full 70% of digital leaders expect to gain another 5 pp or more of market share in the coming three years.

The scaling process should be straightforward: companies develop a set of digital solutions that can generate value, and then they identify which solutions can create the most value if scaled across the organization. But there are a couple of significant organizational hurdles to implementation. Many companies try to scale too many digital solutions whose potential impact is limited, particularly because the solutions focus on specific domains. Other companies remain locked in vertical silos of data, algorithms, and technology that inhibit their ability to scale.

Companies that do scale successfully are seeing their performance advantage widen over those that struggle. Digital leaders today achieve three times higher revenue growth and cost savings from their digital transformations than laggards, and they bring twice as many digital solutions to scale. (See Exhibit 1.) These companies are solidifying their positions as overall business leaders in their sectors. READ MORE

By Karalee Close, Marc Roman Franke, Michael Grebe, Hrishi Hrishikesh, and Kristi Rogers


comments closed

Related News

September 25, 2022

Motivations for work are changing

Borderless Future

According to our survey, only 22% of workers globally rank compensation as the thing that matters most to them in a job. This isn’t to say that people will accept a job without fair pay: Compensation still ranks higher than all other job attributes. But it’s evident that a coin-operated view of workers, where firm leaders see employment as a purely financial transaction, underestimates the deeper human motivations for work.

September 17, 2022

The Future of Work now: Pharmacists and the robotic pharmacy at Stanford Health Care

Borderless Future

In November 2019 Stanford Health Care moved into a new hospital building. With seven stories and 824,000 square feet, the hospital required over a decade and two billion dollars to plan and construct. Most descriptions of the hospital focus on the airy private patient rooms or the state-of-the-art operating rooms, but one of the most technologically sophisticated aspects of the building is found in the basement.

September 11, 2022

Seven innovations for the C-Suite to accelerate sustainability

Borderless Future

Today, powerful forces are pushing sustainability innovation. Mounting political pressure on corporations, customer demands for climate-friendly products, and record levels of investment in climate tech all play a role. In Europe alone, the climate tech start-up ecosystem is now worth more than $100 billion, having doubled in just two years, according to Dealroom.