Most foodies and wellness junkies have probably sampled kombucha, eaten jackfruit and tried CBD oil in the past few years as these once obscure products infiltrate the mainstream. But the truly hip will soon move on to sipping on pea milk, taking gaba supplements, and smearing their faces with bakuchiol.
Those are predictions from Black Swan, a London-based start-up that hoovers up data from social media, online forums, product review websites as well as other sources and then analyses it to divine what consumers want. Its artificial intelligence software purports to sift signal from noise to figure out which early trends are destined for mass adoption.
> Read the full article on the Financial Times website
By Leila Abboud
Source: Financial Times
Remote work has increased the sheer volume of digital communications and work product generated by employees. This type of data represents the keys to the human side of the corporate kingdom, and from it, practically every aspect of performance can be analyzed using technology available today.
Authors propose an iterative cycle of activity that helps companies optimize for both business value and social value in a single business model.
90 Day Finn programme is an intriguing example of how smaller hubs can think outside the box to compete with the San Franciscos, Londons and Singapores of the world.