Last week’s Borderless Executive Live focused on building a personal brand strategy for CEOs and ambitious executives and attracted a large audience eager to learn more about the importance of personal branding and storytelling from Els De Cremer and Renu Hanegreefs-Snehi of Borderless in conversation with Anthony Harling of Not Actively Looking.
Els and Renu make a powerful case for building a personal brand strategy, from very early on in your career, to put you in control of your destiny, your story. Whether growing your career internally or positioning for the next leadership role outside, Els and Renu’s present a compelling story for every executive.
Check out the podcast:
Contact Renu Hanegreefs-Snehi to share your story.
What if a company built each component of its product from scratch with every order, without any standardized or consistent parts, processes, and quality-assurance protocols? Chances are that any CEO would view such an approach as a major red flag preventing economies of scale and introducing unacceptable levels of risk—and would seek to address it immediately. Yet every day this is how many organizations approach the development and management of artificial intelligence (AI) and analytics in general.
Rising polarization is unlikely to disappear anytime soon, and it can have severe ramifications for businesses, whether they take a public stance or not. However, by taking a selective and strategic approach, CEOs can reduce the harm of polarization first within their own companies.
The marketplace for talent has shifted. You need to think of your employees like customers and put thoughtful attention into retaining them. This is the first step to slow attrition and regain your growth curve. And this does not happen when they feel ignored in the fever to hire new people or underappreciated for the effort they make to keep business moving forward. They need to be seen for who they are and what they are contributing, and leadership needs to ensure this is happening. The authors offer four steps for leaders to take.
